Dimple Chadha

Led product strategy and execution for unified consent, preference management, and property listing platforms, driving digital transformation and user engagement for global markets.

• Spearheaded the design and global implementation of a unified Consent and Preference Management Center across 25 international markets, ensuring compliance and enhancing user control.
• Conceptualized and launched a world-class Property Listings platform with a strategic digital marketing focus, expanding Salesforce Marketing Cloud capabilities to boost customer digital experience.
• Enhanced customer digital experience by leading the development and integration of advanced Web Content Management capabilities, including analytics, content management, and multilingual support.
• Boosted adoption rate by 15% for new products and features through the development and execution of targeted go-to-market (GTM) strategies.
• Facilitated the strategic migration of critical tools and applications to Azure cloud, enhancing scalability, reliability, and cloud-native capabilities.

Managed product development for Broker's Hub and CPQ workflows, collaborating with cross-functional teams to deliver enhanced features and improve market responsiveness.

• Developed the Broker's Hub platform, seamlessly integrating it with Salesforce to centralize broker operations and data management.
• Created a robust Configure, Price, Quote (CPQ) workflow, streamlining deal management, pricing, and opportunity tracking processes.
• Collaborated effectively with cross-functional teams to define and deliver updated product features, ensuring alignment with business objectives and market demands.
• Partnered with UX/UI designers to enhance market features and optimized development cycles by collaborating with both Kanban and Scrum agile teams.

Led key projects for Order to Cash operations, including developing standardized offerings and implementing NetSuite, to enhance process efficiency and adoption.

• Developed standardized web applications for Order to Cash Operations, including Collections Workbench, Dispute Tracking, and Order Management workflow tools.
• Institutionalized the implementation of NetSuite for the Project Accounting Module, improving financial reporting and project cost tracking accuracy.
• Implemented a touchless Order Management workflow leveraging integrated tools, significantly reducing manual intervention and processing time.
• Successfully implemented a new Billing Engine and Customer Data Platform (CDP) for Media clients, leading to increased adoption and improved data management.
• Partnered with Global Process Owners to identify and implement process efficiencies, optimizing operational workflows across departments.

Managed a team of 40 associates, overseeing global order management, credit, collections, project accounting, and billing processes.

• Managed and mentored a high-performing team of 40 associates and senior associates, fostering professional growth and operational excellence.
• Oversaw comprehensive Global Order Management, Credit, Collections, Project Accounting, and Billing processes, ensuring accuracy and compliance.
• Drove skills enhancement and professional development for all team members, conducting periodic performance appraisals to foster continuous improvement.

Managed credit management operations, ensuring financial compliance and optimizing credit processes for a leading global logistics company.

• Led a team responsible for credit risk assessment and mitigation, ensuring adherence to company policies and industry best practices.
• Managed a portfolio of accounts, implementing strategies to optimize credit limits and reduce outstanding receivables.
• Collaborated with sales and finance departments to resolve complex credit issues and support business growth initiatives.

Supported management in various operational capacities, contributing to process improvements and team coordination within a global professional services firm.

• Assisted in the oversight of operational processes, ensuring adherence to service level agreements and quality standards.
• Contributed to the implementation of process improvement initiatives, enhancing efficiency and productivity within the team.
• Coordinated daily activities and provided support to team members, facilitating smooth workflow and task completion.

Managed credit control activities, including collections and risk assessment, to maintain healthy cash flow and minimize financial exposure.

• Managed a portfolio of client accounts, overseeing credit limits, collections, and dispute resolution to optimize cash flow.
• Conducted thorough credit assessments for new and existing clients, mitigating financial risks for the organization.
• Implemented effective collection strategies, significantly reducing outstanding debts and improving payment cycles.